A new year can be a great reminder to assess your small business’ current operations and evaluate your performance. Whether there are areas of your business plan that need improvement, or you want to enhance your strategies to help meet your business goals, identifying ways to refresh and strengthen your approach can benefit your brand … Continued
As a small business owner, staying on top of trends can be crucial for meeting consumer demands and differentiating your business in a rapidly evolving market. The new year can be an ideal time to consider adjusting your strategy to align with the latest technologies, changing consumer behaviours, and other emerging trends to help your … Continued
As a small business owner, expanding your reach and driving growth are likely top priorities, especially in a competitive business landscape. However, finding new, creative ways to achieve these objectives could seem daunting, especially if you are working with a limited budget. That’s where business-to-business collaborations can come into play. You probably already know several … Continued
Are you in the market for some new business cards? Whether you’re considering an entirely new design to represent yourself or your small business or looking to freshen up your current cards, there are a variety of stock and finish options to consider. In this article, we’ll explore the various business card types and finishes … Continued
Understanding your customers’ needs and preferences is a challenging yet vital task for any business. Doing so effectively is crucial in inventory management, especially when operating with a tight budget, as ordering the right amount at the right time can help reduce waste and optimize cash flow. Although it’s impossible to predict the future with … Continued
It is all too common for small business owners to wear multiple hats, making work-life balance often difficult to achieve due to many responsibilities. According to a 2023 Business Development Bank of Canada (BDC) survey, 54% of small business owners cited work-life balance as a significant source of stress, and 41% expressed the need to … Continued
Standing out from the competition, boosting brand recognition, increasing your customer base, and generating sales are common goals for small business owners. However, finding and implementing the strategies to achieve these goals is not always easy. With small businesses representing over 97% of employer businesses in Canada, finding ways to stand out in a crowd … Continued
Attracting visitors to your small business can be a great way to boost revenue, broaden your customer base, increase foot traffic, and raise awareness of your establishment to help attract local customers as well as tourists. According to a recent report, 88% of respondents say dining and shopping at a local small business provides them … Continued
If you’re looking for more ways to generate recurring revenue and strengthen customer loyalty for your small business, a subscription service can be a great option, depending on your industry and the products/services you offer. The subscription economy (the trend where companies shift to a subscription model) is expected to reach $1.5 trillion by 2025, … Continued
As a small business owner who may already have a streamlined team, navigating employee time off can be a challenge. Balancing the need for your staff to take vacation time to maintain a positive work-life balance while ensuring that business operations run smoothly in their absence takes careful consideration and organization. Below are some steps … Continued
Father’s Day is a time to celebrate the amazing dads and father figures in our lives. Planning on gift-giving for this special occasion? Personalizing your present can be a great way to give him something he’ll love and cherish for years to come. If you’re looking for inspiration, here are some ideas to add a … Continued
As summer approaches, now is a great time to establish your plan for hiring seasonal employees. A summer hire can be a great way to bring on extra help for a brief period and can be especially beneficial if summer is your peak season. Planning ahead and ensuring that you’re ready come June allows you … Continued