Small business
How To Promote Your Small Business in the Fall
With fall approaching, small business owners can make the most of the season by devising a plan to promote their stores and attract new customers before the busy and competitive holiday season. Take advantage of refreshed print marketing, which can grab customers’ attention outdoors and inside your business, and enhanced digital marketing, which can reach your audience online. Although each small business may need customized marketing material, fall is a good time to make slight changes or additions to your promotion strategy. Here are some effective ways to promote your store this season. Create Fall-Specific Promotions or Contests Fall is often considered the busy back-to-school season, when consumers return to more consistent schedules after summer vacations and distractions......